Paper Clips

Promotional Paper Clips to Promote One's Brand

Did you know that apparently only 1 in 10 paper clips is used for its intended purpose? Constructed of such versatile wire that can be easily bent and reshaped, a paper clip is more commonly used to clean out crevices, push recess buttons, eject CD-ROM or other disc drives, and a variety of other tasks. Additionally, promotional paper clips customized with one's company name and logo can be used to promote one's brand! Paper clips are office essentials, and with promotional paper clips, you can provide clients and employees with a useful paper fastening device while providing exposure for your business and its services.

Promotional Paper Clips - A Brief History

The very first paper clip was designed by a man named Samuel B. Fay in 1867. This clip was made of wire bent into the shape of a triangle with the ends of the wire crossing over one another and extending past the point of the triangle. Its primary intention was to attach paper tickets to fabric, in lieu of pins that easily puncture users, but its patent also noted that it could be used to attach paper to paper. The Gem paper clip, introduced later in the 1800s, was and still is the most popular and best selling paper clip in the United States. Boasting the well-known triple-curve design, it was advertised to be sold for only 25 cents a box in 1894. Through the years, paper clips have been redesigned to be created with different materials and in different sizes and different shapes, and you can find promotional paper clips included in this expanse of variety. And though their cost has risen slightly beyond the 25 cent per box margin, then can still prove to be extremely cost-effective items for any company. From large magnetic clips and small plastic clips individually imprinted, to customized tins filled with unique paper clips designed in the shapes of light bulbs, houses, and more, any promotional paper clip can provide excellent marketing potential for one's brand.

Consumer Benefits of Promotional Paper Clips

The fact that the paper clip has maintained relatively the same design since the late 1800s and is still in prominent use across offices and homes worldwide is an incredible feat considering the leaps we have made in technological advances since that time. But this lasting power is owed to their extreme usefulness. As an item that is so useful, and with such prominence, it should be no surprise that promotional paper clips can provide such extensive advertising opportunities as they are used by practically everyone, everywhere, and across all industries. Consolidating files, organizing documents, fastening receipts to invoices, attaching updated drafts to originals, the possibility for the of promotional paper clips is extensive. Promotional paper clip dispensers also provide the means to make these clips accessible at all times and to dispense them easily, while neatly organizing them and reducing clutter on a desk. So why not maximize the organization of your employees and clients, while maximizing your branding potential, with promotional paper clips?