According to an article featured on adweek.com this morning, advertising agency Crispin Porter + Bogusky is in the process of installing promotional USB hubs into Vitaminwater bus-shelter ads in Boston, Chicago, New York, and Los Angeles. The campaign aims to convey the message that just as you can rely on Vitaminwater’s beverages to provide a quick energy boost to your body, your electronic devices can now receive a similar jolt of energy from these conveniently located bus-shelter charging stations.
18
Jul
2011