Food and Drink

Show Your Spirit!

Lorena CupcakeSo as I’m sure you all know, next Saturday is Independence Day!  If you’re like me and love a good cookout and fireworks display, the 4th is one of the best days of the year. What better time to spend with family and friends while sporting your red, white and blue? I know I’ll be out on the lake, kicking back with a cool drink in my red, white and blue Koozie!

This year make your Independence Day celebration a success with great (and necessary!) imprinted apparel and products.  Sit in style with a collapsible, folding insulated cooler logo chair and don’t forget your cooler- where else will you store your fried chicken, sweet tea and apple pie?!

So have fun, relax and enjoy the fireworks! And after all the fun and festivities of the day are over, don’t forget to take a minute to reflect on this important day.

Happy Fourth Everyone!

Kim
Marketing Coordinator

Posted by Admin in Seasonal Marketing Ideas, 0 comments

Spice it Up!

Looking for a way to season up your marketing efforts over the hot summer? Think back to those carnivals and fairs you attended when you were a kid… You’d play tons of expensive games just to win that cute stuffed animal. Apply that logic this summer to your marketing strategy. Why not add a contest into your normal marketing mix?! Whether for your internal employees, customers or both, a fun and interactive contest or game is a great way to boost business.

Develop an interactive game to include for a short time on your website. Let your clients know in an e-blast and drive traffic to your site. We can all get a little anxious on those beautiful summer afternoons. Send your customers a link to your contest or game and offer them a five-minute break from the stressors of the day. Have a little fun with your marketing! They’ll appreciate your efforts and remember you for it. Offer branded apparel and summer-appropriate prizes like picnic sets to winners. Participants have fun while participating and are always thrilled to leave with a prize.

When your prizes are fun imprinted products that promote your company, you make clients happy while boosting your business. And while you’re at it, don’t forget your employees! Have leftover giveaways from your contest? Use them at your summer employee cookout. The summer is a great time to show them your appreciation. Give out new corporate apparel or even an imprinted cooler. Its always a great time to show you care!

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Indulge in a Vanilla Milkshake!

Jonny2love-milkshakeDid you know that today is Vanilla Milkshake Day? Okay, I know it is 2009, but nobody can deny that retro diners are still thriving. All-American burger joints can be found in just about any city across the U.S.A., and all strive to emit the same classic vibe. Whether you own a diner or are looking for ideas to support a retro-themed event or campaign, there are many ways to create a 1950s-esque atmosphere. Have patrons expecting to walk outside and wave hello to Wally Cleaver with retro promotional products. If spacious booths and checkerboard tile patterns are out of your price range, keep reading for suggestions that are as effective as a time machine (and require nowhere near as much capital or time to create)!

Waiters and waitresses racing around the floor delivering burgers in a retro uniform shirt, preferably on roller skates, are a great starting point. The décor can further enhance guests’ overall experiences, and why not make items like custom imprinted retro clocks available for purchase? By putting them prominently on display, you will draw attention to your logo and convey your cohesive brand identity to others. For retro parties or promotional campaigns, a hamburger stress reliever featuring your brand’s logo or slogan is a witty and unique way to advertise your theme.

And last, but certainly not least, let’s not forget the topic of this post- milkshakes! Serve milkshakes in whatever trademark shape or size glassware you would like. Top each tasty drink with whipped cream and a cherry, and finish off your retro-themed ambiance or campaign. Happy Sipping!

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Get Your Brand Out at Outdoor Festivals & Events!

Screen on the GreenOutdoor summer movie festivals provide advertisers with ample opportunity to increase brand exposure. On Wednesday night I attended one such free showing, and immediately noticed the abundance of booths and promoters lining the perimeter of the screening area.

Surrounding restaurants offered special deals on “box” dinners for audience members, and even though I had not heard of many of the restaurants, by glancing around at the food containers in front of my movie-watching neighbors, I soon knew what local options were available. DJs from an Atlanta radio station manned a giveaway wheel for passersby, and offered prizes like logo t-shirts and key chains, while another company distributed free bottled water with custom labels featuring their contact information.

Another unique promotional idea to generate buzz at outdoor concerts or festivals is giving away custom imprinted mints or gum. A new product introduction to this category is energy gum, which provides a pick-me-up when it is consumed. Keep in mind that you do not need to spend a lot of money to make a lasting impact with your giveaways!

Any local event that draws a crowd is a great place to reach potential customers, and promotional products may be exactly what you need to grow your business’ clientele.

Dana
Marketing Assistant

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Hittin’ the Pool

pool promotional productsMost schools are out and summer is well underway. The local pools are packed with kids and those trying to get rid of their pale winter skin. I spent the past weekend laying by my friend’s pool, bronzing myself and trying to stay hydrated in this Atlanta heat. There were a couple of promotional products that I brought along with me that I could not have done without. First and foremost I have to have good music playing while I’m laying out, so portable promotional speakers to connect to my iPod were a must. The next essential was my Pinnacle branded collapsible cooler filled with refreshments and snacks. And lastly, my new favorite promotional product for this summer the Personal Mister, which is a plastic bottle you fill with ice cold water and with a click of a button produces an ultra fine cooling mist. This product is heaven… it was wonderful to have at the pool, but would be great for the beach, amusement parks, and sporting events too!

Summer is a great season to give out unique and useful promotional products to your clients. Everyone is outside enjoying the good weather and those smart marketers are taking this opportunity to brand themselves with promotional items for outdoor events this summer.

Heather
Marketing Manager

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What is Your Favorite Candy?

jellybeans

From jelly beans and runts to gumballs and gummi worms, everyone has a favorite candy they indulge in once in awhile. June is National Candy Month… I know what you’re thinking: it sounds like a made up holiday, but it’s not. I think they have a month, week or day for everything, but this one I don’t mind celebrating! For most people, candy brings up many great memories from childhood. Remember when you saved up all your money to run down to the local store and buy a candy bar or sugary snack? Candy is a sweet treat that almost everyone enjoys; I know in our office the Starburst jar is always running low by the end of the week.

As the old saying goes, the way to your heart is through your stomach. Treat your clients to customized promotional candy from imprinted gumpaks and custom mint tins to a longer lasting promotional candy item, like the desktop jelly bean tin filled with jelly beans in your corporate colors. Custom candy is a great promotional item to use as a leave behind at a sales call, for thank you gifts, as well as corporate holiday gifts. You’ll be surprised that your clients will remember your tasty generosity long after the candy is gone.

Heather
Marketing Manager

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Love Means Nothing to a Tennis Player!

DaveMontPhotography-tennisnet/ballDon’t let that saying fool you… tennis players take their game very seriously. May is National Tennis Month and for tennis players and spectators alike, it is the beginning of the exciting summer tournament season! With the French Open already underway and Wimbledon fast approaching, many people are headed out to the courts to work on their serve and ground strokes. Tennis is a great sport for all ages and really brings the community together, especially in the summer months.

There are many sponsored tennis leagues and charity tournaments that provide an excellent opportunity to promote your company or organization. Why not hand out imprinted tennis ball stress balls at your local charity tournament? Another great tennis promotional item that has great visibility is a tennis ball car magnet with your company’s logo and information. People like to have unique bumper stickers on their cars, but don’t always want it to be permanent; what better way than a magnet that can be easily be removed if needed? This has been a huge hit for local tennis clubs and national tennis leagues.

So whether you head out on the tennis court or just watch your favorite tennis pro on television, help celebrate National Tennis Month this May!

Heather
Marketing Manager

Posted by Admin in Sports News and Stadium Giveaways, 0 comments

Here Come the Brides!

 

cuttlefishI’m sure you all feel it in the air. Wedding season is upon us. (But I suppose I could be a little biased as I’m getting married in a week!) As we enter into June, it’s the perfect time to wrap up those last minute details before the big day.

Have a little extra money in that wedding budget? Custom promotional koozies are a great idea for your wedding showers, rehearsal dinners and even the main event. Koozies are a budget friendly way to give your guests a reminder of the event as well as a practical gift. And keep in mind, even if you’ve waited till the last minute to order, Pinnacle Promotions has thousands of products available in 24 hours or less!

Want something special for your family and close friends? How about a custom printed t-shirt? Or do what I’m doing and give customized promotional tote bags to your out of town guests. Print the bags and fill them up with personalized snacks, bags of chips or pretzels and bottled water. It’s a nice and practical way to give your guests some much needed munchies as well as a cute bag they can use again and again.

Brides, wedding planners, mothers and wedding venues can all take advantage of the budget-friendly products that are available now. Have fun with your event and make it even more memorable with printed favors and gifts!

Kim
Marketing Coordinator (and Bride-to-Be!)

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Happy National BBQ Month!

 

raleighwomanDid you know that May is National BBQ Month?

The summer is a great time to recognize your employees and best customers. So light up the grill and take your promotions out in the warm weather!

Host a corporate picnic and distribute imprinted grill sets or logoed picnic blankets to each family, or host a backyard BBQ at your office during lunch – we do it frequently and it’s always a blast!

Have any leftover promos from your employee gifts? Send them out to your clients. They’ll appreciate your thoughtfulness and have your name and logo in front of them for the entire summer.

Check out these cool promotional picnic ideas for your hot summer promos.

Kim
Marketing Coordinator

Posted by Admin in Seasonal Marketing Ideas, 0 comments