While the recent advent of the electronic book has made it easier to read on the go, nothing can replace the joys of an old book. August 9, also known as Book Lover’s Day, is a great time to pick up a book and immerse yourself in an informative anecdote or an imaginative tale. Or, create an office book club and encourage employees to discuss their favorite picks over lunch. After all, it is the mass production of books that allowed for widespread dissemination of information, increased communication, and office efficiency.
Whether you are in the education industry or any other industry, you can derive marketing inspiration from Book Lover’s Day. Consider delivering backpacks to help students carry their books or bookmarks, which can be found in the school supplies category. Whatever you choose, be sure to acknowledge all of the bibliophiles and bookworms in your office.
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