Pinnacle Promotions is Awarded the 2015 Gold Technology Award for E-Commerce and Social Media
Atlanta, GA - Founded in 1994, Pinnacle Promotions, Inc. is a promotional marketing agency that specializes in the design, sourcing and production of branded merchandise and apparel. The company was recently awarded for its technological advancement in e-commerce and social media at the 2015 Promotional Products Association International trade show held in Las Vegas.
PPAI is the world's largest and oldest international nonprofit promotional products association, with a membership that has grown to more than 11,000 members across the United States and Canada.
Each year, PPAI selects the best of the best in the promotional products industry and highlights exceptional work among these companies. This year, Pinnacle Promotions was awarded the Gold Technology Award for its e-commerce website and social media campaign strategy.
The Gold Technology Award for e-commerce websites is awarded to a website that minimizes the need for direct contact with the production factory in order to complete a transaction with a customer. Connectedly, the Gold Technology Award for social media is awarded to companies that effectively utilize social media platforms to create and share information via online communities and networks.
Pinnacle Promotions received the e-commerce award because the company's website streamlines the ordering process, ensuring a hassle-free buying experience. Factors such as easy navigation, enhanced idea generation and rush-order sections contributed to Pinnacle's success in this category.
"Our vision from the very beginning was to provide the ultimate shopping experience for our clients, and the entire team worked really hard improving the design, usability and e-commerce functionality of our new site," said Dave Weintraub, President of Pinnacle Promotions. "We appreciate PPAI's recognition of our site, and we look forward to continuing the drive to make it easier and more affordable for our clients to shop online."
In conjunction, Pinnacle Promotions was awarded the Gold Technology Award in social media for its "Make the right impression™" campaign. This campaign was launched in January 2014, and it was designed to help customers make the right impression by helping them select and purchase quality promotional merchandise.
"Our goal with all social media channels and campaigns is to create lasting connections with our customers, and we appreciate PPAI for recognizing all of our efforts," said Mitch Weintraub, CEO and Founder. "It was such a fun project to design new and engaging ways to use promotional products to help our clients look good."
Pinnacle Promotions is a member of PPAI, and was chosen for these awards among other companies based on a scale of overall purpose, content, quality and creativity. The company is also an accredited business with the Better Business Bureau, a member of the Advertising Specialty Institute and an Inc. 5000 company.