What in the World is a Tchotchke Anyway?
In regards to the marketing industry, and especially in regards to promo products and swag, you may have heard the term ‘tchotchke’ being thrown around here and there. Besides being a funny-sounding word that literally nobody in the world can spell correctly on the first try (without Google), Tchotchke is actually an old Yiddish term meaning an […]
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