The paradox of overchoice: how many options are too many?
When we're faced with near-infinite choice for our businesses and ourselves, we get paralyzed. How do we overcome this to make the right decisions?
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5 super-important visual merchandising tips to design a product showroom
Not really sure how to get started with visual merchandising for your business? The following five actions will help you create an effective visual merchandise display to catch your customer’s attention and get them to spend money with you!
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Where Did the Word Swag Come From?
Swag: More Than Just a Business, It’s Our Passion At Pinnacle Promotions, swag isn’t merely a line of business—it’s what drives us every day. But what exactly is “swag,” and where did this term originate? If you’ve ever wondered about the origins of the word “swag” and what it really means, you’re in the right […]
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Pantone’s Color of the Year – Emerald Green
If you work as as graphic designer or with graphic designers in any capacity, no doubt you are familiar with the Pantone Matching System, which is the standard color matching system across pretty much all industries. Each year, Pantone chooses a “Color of the Year.” The color is decided upon at a secret Pantone meeting […]
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Top 5 Essentials When Attending a Trade Show
Last week was my first PPAI Expo in Vegas. I had been to other regional trade shows, but this is the largest, longest-running trade show in our industry. Every year marketers from all over the country come to see, touch, and feel the newest and most unique promotional products and apparel. The Mandalay Bay convention […]
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NPR Hosts Their First Swag Sale Event
Last weekend NPR hosted their first ever warehouse sale where public media fans lined up to buy NPR swag and meet their favorite personalities. It was deemed a big success as lines formed outside its Washington D.C. building. They sold everything from your basic t-shirts, coffee mugs, window clings, and beer koozies to bizarre items […]
Read More →Top Ten Gifts Under $10
Tis the season for giving, but it doesn’t have to be the season for empty wallets. There are plenty of corporate gifts that recipients will enjoy but won’t break the bank. So I give you… the top ten gifts under $10. 1. elleven Technology Organizer Case (as low as $7.61) If you’re anything like me, packing […]
Read More →5 Yoga Promotional Items to Brand Your Studio
According to a report from IBISWorld, pilates and yoga studios are two of the fastest growing industries in America. With such rapid growth, Yoga and Pilates studios need to promote themselves to stand out from the competition. Here is a list of 5 Yoga Promotional Items to Brand Your Studio. 1) Yoga Mat A yoga […]
Read More →Promotional Gifts for Valentine’s Day
Many people complain that Valentine’s Day is a holiday created by greeting card and chocolate companies to boost sales in their respective industries, but it’s much more than that – it’s a chance to show those who matter to you how much you care about them in the most cutesy, cheesy, sparkly, over-the-top way you […]
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